The Rise of Lewis: How a Giant Pumpkin Decoration Took Halloween by Storm

Discover the enchanting story of Lewis, the giant pumpkin Halloween decoration that has taken the spooky season by storm. Explore the viral catchphrase and the mesmerizing allure of this whimsical holiday must-have.
The Rise of Lewis: How a Giant Pumpkin Decoration Took Halloween by Storm

The Rise of Lewis: How a Giant Pumpkin Decoration Took Halloween by Storm

As Halloween approaches, a new star has emerged in the world of spooky decorations. The tall pumpkin creature known as Lewis, available at Target, has captured the hearts of Halloween enthusiasts with its unique catchphrase and charismatic presence.

A giant pumpkin decoration

Lewis, standing at an impressive 8 feet tall, has quickly become the must-have item for Halloween decor this year. Despite its price tag of $180, the demand for Lewis has skyrocketed, leading to widespread shortages in stores across the country.

The allure of Lewis lies in its simple yet captivating catchphrase: “I am not a jack-o-lantern. My name is Lewis.” This declaration has resonated with fans, propelling Lewis to viral fame on platforms like TikTok.

One fan described the experience of encountering Lewis as a pilgrimage, highlighting the excitement and enthusiasm surrounding this larger-than-life pumpkin figure. Even when compared to the popular 12-foot tall skeleton decoration, Lewis holds its own, garnering rave reviews from delighted owners.

In the words of one satisfied customer, “He’s kind of flimsy, but there’s something about Lewis that just draws you in.”

The Lewis Phenomenon

Lewis’s meteoric rise to Halloween stardom has left many in awe of its impact on the seasonal decor landscape. The whimsical charm of this talking pumpkin has captivated audiences of all ages, turning it into a cultural phenomenon.

A whimsical Halloween decoration

The enchanting allure of Lewis has even drawn comparisons to iconic pop culture references, with some noting that Lewis’s effect on viewers is akin to the head-spinning scenes from “The Exorcist.”

Despite its seemingly simple design and limited functionality, Lewis has managed to carve out a special place in the hearts of Halloween enthusiasts, proving that sometimes, less is more when it comes to holiday decorations.

Embracing the Lewis Spirit

As Halloween approaches, the Lewis craze shows no signs of slowing down. Fans continue to flock to stores in search of this elusive pumpkin creature, eager to capture a piece of the magic for themselves.

Whether it’s the quirky catchphrase, the towering presence, or the sheer novelty of having a talking pumpkin in the yard, Lewis has sparked a newfound appreciation for the art of Halloween decorating.

In a world filled with elaborate displays and high-tech gadgets, Lewis serves as a reminder that sometimes, all you need is a touch of whimsy to make a lasting impression.


Experience the magic of Lewis this Halloween season and join the ranks of fans who have fallen under its spell. Embrace the spirit of whimsy and add a touch of enchantment to your holiday decor with this larger-than-life pumpkin sensation.

Stay Spooky, Stay Lewis!